A B2B partner for distributors, retailers, contractors and own-brand programmes — built around a colour-coded merchandising system that connects painting tools to the coatings shelf they serve
We don't sell tools.
We sell shelf systems that lift category margin
Download catalogue
Pick the path that matches you — or scroll on for the full picture
Four buyers, one partner
MOQ from 1 000 units, monthly factory shipments, four months from brief to retail-ready stock, 100% supply quota
Launch your own line
For private-label clients
500+ SKUs across two brands — surface preparation through to the finishing coat. One supplier, one inventory, one rep
Equip the entire job site
For contractors
A colour-coded shelf system, six pre-engineered formats and a documented track record with major retail networks
Lift your paint-tools category
For retail chains
A partnership with one principal partner per country, exclusivity available, ten years of cross-border distribution behind us
Distribute Master Color in your country
For distributors
Independent retailers running this system report the share of painting tools in their paint category climbing from a typical 5–7% to 15–20%
A B2B partner for distributors, retailers, contractors and own-brand programmes — built around a colour-coded merchandising system that connects painting tools to the coatings shelf they serve
One shelf, four colours,
one logic
Tools resistant to solvent systems and oil paints
Solvent-based & enamels
Tools for waterborne emulsions and dispersions
Water-based paints
Tools for impregnations and protective coatings
Antiseptics & wood treatments
Tools designed for waterborne lacquer systems
Water-based varnishes
One production network behind three commercial paths — Master Color for the working middle of the market, Hansa for premium specification, and contract manufacturing for retailers who want to launch their own line
Three doors, three price stories
Premium | Hansa Farbrollerwerk
German engineering, since 1972
A premium brand from near Hamburg with factories in Italy, Turkey and China. Patented Quick & Clean mini-roller mounts; Perfekt and Exsellenz brush lines
Own brand | Private Label
Your line, our factory
MOQ from 1 000 units. Monthly factory shipments. 100% supply quota. POS concept developed under your identity. Four months from brief to retail-ready stock
Mid-tier | Master Color
The full shelf, colour-coded
Six product groups, 500+ SKUs. The brand built around the four-colour merchandising system, designed for working professionals and the everyday DIY shelf
A working production network spread across three manufacturing geographies, eight warehouses and ten years of cross-border B2B distribution
Behind the brand
10+
Years on the
painting-tools market
7+1
CIS countries
+ Russia (Mongolia included)
95%
Branded supply quota
(100% under private label)
9
Warehouses
across Russia
20+
Contract factories
Italy, Turkey, China
Two more formats available for larger retail walls — full overview on the About Us page
A shelf concept that fits the floor — from a 1.25-metre starter section for a hardware corner to full retail walls for major DIY networks. POS hardware comes free with assortment orders
Five pre-engineered shelf formats
From surface preparation to the finishing coat, two brands cover the full painting-tools range without sending you to a second supplier mid-project
Six groups, one supplier, the whole shelf
06
Films, tapes & spatulas
Protective films, masking tapes (including Italian washi tape) and finishing tools
03
Mini rollers
Professional mini formats, including patented Quick & Clean mounts under the Hansa brand
05
Surface preparation
Spatulas, sandpaper, scrapers and the rest of the prep stage of the job
04
Handles, trays & buckets
Roller frames, ergonomic handles, paint trays, buckets and accessory mounts
02
Professional rollers
Large-surface application across waterborne, solvent-based and specialty coatings
01
Brushes & ceiling brushes
Mid-tier and premium lines, working sizes through to large-surface formats
Hansa
PDF | catalogue
Master Color
PDF | catalogue
Start the conversation — tell us which side of the shelf you're on
Distributor, retail chain, contractor or own-brand client — the inquiry form on the Contacts page routes your message to the right desk and lets us answer with the right context